adam&eve’s relationship with john lewis began in march 2009, after a competitive pitch, when the agency was just one year old. numerous integrated campaigns, new stores opened, ipa papers written and charity album released later, the account is as busy as ever. with an emphasis on emotional communications to connect with our audience and a reinvigoration of john lewis’ 87-year-old brand promise (never knowingly undersold), our work has continued to touch the nation’s hearts and minds and more recently, generate record-breaking sales.